Monday, April 22, 2013

Earth Day Distractions

Earth Day appears as an opportunity for people with caring hearts and the best intentions to do a little bit of good for our planet. Raising awareness is good; every little bit helps, right?

But when I look at the promo being generated by the Earth Day Network and their multitude of corporate partners, I find that it's what is not being said that is really the point.

Again, I see nothing wrong with pursuing alternative energy sources, recycling, or planting trees. But is it really so hard to see the lies and deception behind the PR?

The world's biggest corporate polluters and despoilers of the environment love to add green logos and put out warm-fuzzy commercials to let us know they are all for "going green," when their actual policies and activities prove the exact opposite.

This has been true for decades. The environmental movement has time and again been co-opted and hijacked by corporate PR green-washing machines, their clear aim to distract us from their culpability, and dump the responsibility onto us, the consumer.

Earth Day is every day for NASCAR industry

I am all for each of us taking responsibility for what we can do. But as a wise man once said, "don't piss on my head and tell me it's rain." We should all be tired of mega-polluting industries telling us how responsible they are, when in fact every day they are doing their best to trample on not just the law but on any sense of decency and ethical responsibility. And expecting our government to provide any sort of effective control over this is useless.

Where, in any of the Earth Day promo, do you see any of the biggest industrial polluters being called to account for the horrific damage done to our land, air and water, at great cost to our economy, and our health? Where do we see any discussion of the environmental consequences of failed and damaged nuclear reactors? Does anyone want to talk about one of the biggest polluters in the world, the U.S. military? Anything at all about our dangerously misguided way of eating in this country, and the disastrous effect on the environment inflicted by industrial agriculture? The serious risks posed by the increasing presence of genetically modified foods?

No, I didn't think so. Here's a typical bit of fluff from CNN:

Hey Earthling, it's Earth Day; time for a quiz

So by all means, do recycle, do plant a tree, do turn off the lights, do buy an electric car, but please look deeper. Stop buying the green-washing bullshit. Seek alternatives to the corporate-industrial paradigm that keeps a few thousand people incredibly wealthy while the rest of us are left barely hanging on.

If that sounds overblown and unrealistic, you owe it to yourself to look into this further. Fortunately I can recommend a great resource for you with lots of links and references to set you on the path.

Take Action

I am of course referring to The Queen's Table, the most comprehensive, informative and entertaining resource archive you could possibly ask for. This blog has many pages that cover a wide range of aspects relating to food and health. They are all good, but I urge you to spend some time on the "Action" page. She poses the question "What Can We Do?" and answers it on the intellectual, emotional and spiritual levels, all of which are critical before you can expect to make any lasting change in your physical world. And if you are ready for more practical information, try the Links page, with an abundance of references and links to info about organic food, best farming practices, nutrition, toxins and a lot more. If that's not enough, check out the GMO info page, the Rabbit Hole, and Inspiration to Begin. There is a lot to absorb, but as another wise man said...

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